Sony India has unveiled the latest addition to its BRAVIA XR lineup, the A95L OLED TV series, which comes equipped with the Cognitive Processor XR and a fresh OLED panel. This television is offered in two dimensions: 164 cm (65 inches) and 139 cm (55 inches).
Sony's BRAVIA XR TVs harness the power of the Cognitive Processor XR to emulate human perception, resulting in a truly immersive viewing experience. This technology enhances depth, contrast, and color while elevating content quality to nearly 4K levels. The XR OLED Contrast Pro optimizes the OLED panel to deliver vibrant colors and a remarkable 200% increase in color brightness compared to standard OLED TVs.
The XR Triluminos Max ensures a wide color spectrum, while XR 4K upscaling reduces noise for a clearer image. The OLED XR Motion Clarity feature reduces blur during fast-paced scenes. Furthermore, HDMI 2.1 support enables 4K at 120fps, VRR (Variable Refresh Rate), ALLM (Auto Low Latency Mode), and Auto HDR Tone Mapping, with customizable options catering to gamers' preferences.
The BRAVIA CORE application provides access to the latest movie releases and offers unlimited streaming. To elevate the viewing experience, there are adaptive ambient lighting and Acoustic Surface Audio+. Additionally, the TV is seamlessly integrated with Google TV, complete with Voice Assistant support, as well as compatibility with Apple Home Kit and AirPlay for convenient content access.
The A95L OLED TV includes XR Surround and Dolby Atmos capabilities, allowing it to automatically adjust brightness and sound according to the room's conditions. It provides two placement options – Front and Back – to cater to your preferences. The remote control also includes convenient quick app access buttons. In terms of sustainability, the TV incorporates recycled materials and minimizes packaging.
Sony BRAVIA XR MASTER Series A95L OLED TVs Features -
| Display | 55-inch (139 cm) and 65-inch (164 cm) OLED (QD-OLED); 3,840 x 2,160 4K 100Hz display, IMAX, and Netflix enhanced, HDR: HDR10, HLG, Dolby Vision, XR OLED Motion, Auto mode |
| Processor | Cognitive Processor XR |
| RAM/Storage | 32GB Internal storage |
| OS/UI | Google TV with voice assistant, Supports Apple Home Kit, and AirPlay |
| Contrast | XR OLED Contrast Pro, XR HDR remaster, Dynamic Contrast Enhancer, Pixel Contrast Booster |
| Gaming Mode | Supports Auto Low Latency Mode (ALLM), Variable Refresh Rate (VRR) |
| Remote | Voice Remote Control with Hotkeys |
| Features |
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| Audio Output | 20 W + 20 W + 10 W + 10 W (Actuator x2, Subwoofer x2), Dolby Audio, Dolby Atmos, DTS and DTS:X, Acoustic Surface Audio+ |
| Ports | x1 Ethernet, RF, x4 HDMI (HDCP2.3), x1 Digitial output, Headphone output, x2 USB |
| Connectivity | Wi-Fi Certified 802.11a/b/g/n/ac/ax, Bluetooth v5.2 |
| Dimensions | 55″ - 1,224 x 707 x 34 mm; 65″- 1,443 x 830 x 34 mm |
| Weight | 55″ 17.6 kg; 65″ 23.4 kg (without Stand) |
| Wall Mount | Compatible with VESA Hole Pitch |
| Design | Seamless edge design, Aluminium Edge Stand, 2-way position (Standard position/Soundbar position) |
Pricing and Availability -
The XR-55A95L model, with a 55-inch screen, is priced at Rs. 3,39,990, while the larger XR-65A95L, featuring a 65-inch display, comes with a price of Rs. 4,19,990. Sony is currently offering a limited-time promotion where they are bundling a BRAVIA Cam with the purchase of these two televisions.
The Sony BRAVIA XR MASTER Series A95L OLED TVs, available in both sizes, are now accessible for purchase through Sony's authorized distributors throughout India, both online and in physical retail outlets.
