Samsung has announced its latest initiative, "Unlock the Infinite Possibilities of XR With Galaxy AI," showcasing its collaboration with Google’s Android XR operating system to develop advanced extended reality (XR) devices.
What is XR? -
Extended Reality (XR) refers to immersive technologies such as Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR), and other emerging innovations that merge the physical and digital worlds. XR facilitates dynamic interactions across various domains, including work, learning, entertainment, gaming, and wellness.
Samsung’s Vision for XR -
Samsung emphasized its dedication to pushing boundaries with innovative technology. “Now is the time to unlock the potential of XR through Galaxy AI,” the company stated. By integrating multimodal technology with the broader Galaxy ecosystem, Samsung aims to create intuitive, natural interactions that redefine everyday experiences.
Collaboration and Partnerships -
Samsung highlighted its collaborative efforts with Google and Qualcomm to develop the new Android XR platform. Describing the initiative as “one of our most ambitious endeavors,” the company underscored its history of working closely with partners to design and optimize cutting-edge technologies.
Content and Features -
The Android XR platform will support headsets and glasses, delivering immersive content from the Galaxy ecosystem, Google apps, and third-party developers. Gemini’s conversational user interface and contextual awareness will enable voice-driven, natural interactions, surpassing traditional gestures and controller-based inputs.
Introducing "Project Moohan" -
Samsung also announced its first Android XR headset, codenamed "Project Moohan." The name, meaning “infinity” in Korean, reflects the limitless immersive possibilities the headset offers.
Designed to be lightweight and ergonomic, the headset features advanced displays, Passthrough capabilities, and natural multi-modal input. It promises seamless XR experiences through Google Maps, YouTube, and Gemini-powered trip planning, paving the way for a new era of immersive interactions.
Samsung and Google Share Vision for XR's Future -
Won-Joon Choi, EVP and Head of R&D at Samsung’s Mobile eXperience Business, shared his thoughts on XR:
"XR has transitioned from a distant vision to a practical reality. We see it as a gateway to unlocking meaningful interactions with the world, enhancing daily lives, and surpassing physical boundaries. Our collaboration with Google on Project Moohan marks an exciting step in reshaping the future of XR."
Sameer Samat, President of Android Ecosystem at Google, also highlighted the potential of Android XR:
"We’re at a pivotal moment for XR, where advances in multimodal AI enable seamless and intuitive integration of technology into everyday life. Partnering with Samsung, we aim to build a new ecosystem with Android XR, revolutionizing computing for next-generation devices such as headsets, glasses, and more."
